Marketing

Marketing

Author: Roger Kerin, Steven Hartley, William Rudelius

Pages: 784

Category: Other

E-book file-sizes: 9.41 - 32.37 Mb

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Marketing, 9/e by Kerin, Hartley and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty

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