Essentials Of Modern Business Statistics With Microsoft Excel
David R. Anderson, Dennis J. Sweeney, Thomas A. Williams
Author: Steve Penchina
E-book file-sizes: 4.06 - 13.97 Mb
In his new Madison Avenue-meets-Larry-David autobiography, legendary adman Steve Penchina picks up where Mad Men leaves off and never looks back. Go behind the scenes with Steve as he works with Howard Stern and Don Imus to create the irreverent If we weren't so bad, we wouldn't be so good campaign. Duck into Rodney Dangerfield's dressing room as he works with Steve on ad script and discover who really gets no respect. And witness the creative inspiration that births divine inspiration for Steve's iconic spot The Monk for Xerox. Penchina's book puts you desk side with Fortune 500 CEOs, under the desk for enthusiastic sex in the age of women's liberation, and behind the desk as he builds his multi-million dollar agency...one mistake at a time.
The E-Book Who wrote this sh*t? The Rise and Fall and Rise of a Madison Avenue Lunatic by Steve Penchina is available at the next formats: fb2, pdf, mobi.